Agricultural Marketing and Agri Business is the key driver of the Agriculture sector, due to new market realities posed by the increasing accent on globalization, liberalization and privatization of the economy. This Department is functioning with an objective of maximizing the benefits from the available resources for production and to expand marketing operations to increase income of the farmers
Agricultural Marketing and Agri Business Department act as nerve centre from where marketing impulse are transmitted to put all the marketing interventions on track to safeguard the interest of both famers and consumers. The Department is focusing and taking concerted efforts to ensure remunerative price to the farmers by creating infrastructure facilities for marketing and post-harvest management. To improve farmers’ income recently more thrust are given for promotion of Farmer Producer Organization (FPO), implementation of Supply Chain Management for Perishable Commodities and creation of e-trading facilities.
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